IT Cosmetics Superhero Elastic Stretch Volumizing Mascara is a clinically tested, buildable mascara designed to deliver intense volume, length, and elastic stretch in as little as one coat. Developed with insights from plastic surgeons and dermatologists, its skin-loving formula acts like a treatment for lashes while providing dramatic makeup results.Extraordinary Length and Volume: Provides up to 20 times more volume and 41% more visible length compared to natural lashes.

Elastic Stretch Technology: Uses a proprietary technology to wrap each individual lash in a volume-boosting, lengthening, and ultra-conditioning coat.

Life-Proof Wear: The formula is designed to be smudge-proof and flake-resistant for all-day wear, with a waterproof version also available for 24-hour resistance against sweat and humidity.

Lash-Changing Power Brush: Features a specialized brush that lifts, separates, and defines lashes from root to tip to create a fuller lash line

Wiggle-and-Sweep: For maximum impact, place the wand at the base of clean lashes and wiggle it side to side before sweeping upward to the tips.
Buildable Intensity: One coat offers noticeable length and lift; additional coats can be applied while the first is still tacky to create a more dramatic, "false lash" effect without clumping.
Removal: While long-lasting, it can be easily removed with an oil-based makeup remover or a cleansing balm like IT Cosmetics Bye Bye Makeup to avoid tugging on delicate lashes